Newsletters — SP Creative

NEWSLETTERS/EMAIL MARKETING/PUBLICATIONS

CSUB PRESIDENT’S ANNUAL REPORTS

`RUNNER REPORT - CSUB MONTHLY NEWSLETTER

Helped with rebrand/redesign of CSUB monthly `Runner Report newsletter to staff, faculty, alumni, donors, community members and more.
Implemented the “Ask the Expert” section - highlighting various department leads around campus to share their knowledge on various issues, topics and items of importance for the CSUB audience.
Implemented Q&A section - highlighting students, faculty, staff - in their roles, their passion for campus and students and why they love what they do.

Giving Day - Email marketing campaign

Send various emails, including announcements, updates and reminders to donors and specified lists for challenges during the 24-hr period for CSUB’s Giving Day — On behalf of Roadrunner Scholarship Fund, development, various schools, Office of Alumni Engagement, etc.
Most of the 2022 Giving Day campaign funds were from digital platforms, including social media and email marketing efforts.

Created School of Business and Public Administration newsletter with BPA marketing specialist
Built template and put together for Fall/Winter and Spring/Summer