SHELBY PARKER CREATIVE

It’s me, hi!

Shelby Parker is a prolific, California-based writer, photographer and marketing & communications specialist.

Throughout her nearly 10-year career in media and public relations, she’s covered everything from pop culture and lifestyle pieces, breaking news and education, to church and faith in her writing and digital content.

In addition to writing, Shelby has worked in digital strategy and social media/content planning for faith-based organizations, magazine publications and branding management companies, along with one of the 23 California State University campuses. She brings a variety of skills to the table — Identifying newsworthy items, collaboration and teamwork with various departments, copy writing and editing, branding, marketing, blogging with SEO content, storytelling and vision.

She is currently the marketing and communications specialist at CSU Bakersfield, working as the social media lead - creating and strategizing content as well as leading other digital marketing efforts with newsletters, emails, leading marketing campaigns, filming video content, editing reels and more. She is also a photographer on campus, as needed.

In her spare time, she loves: traveling, reading, trying new coffee shops, learning more about the entertainment industry (visiting movie studios and legendary spots in Los Angeles), analyzing episodes of “Gilmore girls” she’s seen a thousand times and spending time with her friends and family. Her vice is that she spends too much time on Instagram (or maybe it’s just a strength for her job?).

Completed Fall 2024 CSU Certificate program in student Success analytics

Completed Certificate Program in Student Success Analytics Fall 2024 - Attending web sessions, taking quizzes for each module and joining our CSUB cohort to complete Data Action Project: Black Student Success — An Academic Deep Dive. Our group was one, of four, asked to present for the final Zoom session.

Juan Rodriguez, Jr. - Videographer I worked with at CSUB

In the time that I have known Shelby, I have witnessed her passion and development as a writer on full display. Whether it be in a professional setting where she allows the reader to discover the most intimate of feats in a spellbinding feature on a first-generation student, or in a late hour script sharing session over Google Drive, I have been grateful to have had an opportunity to witness a true talent only become greater at their craft.

Fearless in allowing her dreams to guide her in drafts of screenplays, I have had the great pleasure to read Ms. Parker’s work that transports me to an imagination that undoubtedly deserves to have an opportunity to be the blueprint for pieces of cinema and television in the decades to come.

Shelby is a profoundly creative, determined, and humble person that carries the intangibles that separates a good writer from one that is transcendent. These gifts have only become her greatest tools as she does the most courageous and vulnerable activity any human could do: Pursue their dreams. The brightness of light that she has brought into my life as a writer, a colleague, and most importantly, a friend is something that should be shared with the world.

James Burger, Director, Office of Marketing and communications

Shelby is reliable, responsive, creative and committed to doing the best she can in her work. She is a good communicator and makes sure to keep the Director of Marketing and Communications informed of issues as they develop in the social media sphere. As part of the larger campus community, Shelby has presented to the Brand Ambassador's cohort on social media as well as working with campus partners to develop suites of promotional social media content well in advance of major events like Giving Day and Commencement.

PAStor lydia ranger - New Life Church Co-Pastor

I have seen many examples of her ministry and talents and have long been impressed by her character, diligence and work ethics. — She has consistently demonstrated a dedication to her passions in life and her desire to succeed in whatever she pursues.

Dr. Luis Vega, professor at CSUB

Shelby, the stories you write are very moving, helping us capture the moment, emotion, and context of the story, putting the reader in the story by making every word count.  We cannot thank you enough for all the insights and recommendations you made to help our students have strategies for excellent Grad Slam research presentations.”

Pastor cathleen parks, New Life Church Nw [Served under her leadership]

Shelby is one of the most creative, diligent, hard-working individuals I have had the pleasure of knowing. Her willingness and desire to take initiative on any given, or needed, project is an example and inspiration to all who have the privilege to work with her.

Shelby is dedicated, kind, persistent, and a joy to know and work with.

Megan (Miller) Snyder, Wedding content client

I knew you’d do amazing but you crushed it, queen! Thank you SO much!!! — You absolutely slayed the wedding.

Featured On:

747 Music City Surprise - Lady A

TV SHOW TAPINGS

Faculty & Staff page on CSUB website

`Runner Bridge Mentor Website